Facebook Clear Chat History Gone? SOLUTION!

Recently, Facebook has implemented some drastic changes to their chat interface. Among these changes includes the apparent removal of the clear chat history feature.

What a Website’s Price Says About its Design

So you read our article on why you should hire a professional web designer and decided to examine the portfolios of local web designers. You call a few companies to get quotes, and the figures surprise you: The quotes range from $1,500 to $4,500 for the same project description! Why such a large difference? The answer lies in knowing exactly what a website’s price says about its design.

Why You Should Hire Professional Web Designers

Due to the availability of information present on the web, many small business owners have decided to undertake the responsibility of creating a website for their business. On the surface, this approach makes sense to most business owners: Why hire professionals for $4,000 when you could read some tutorials yourself or buy a $20 template? While advocating the Do-It-Yourself approach to your business website seems like an efficient way to minimize cost and maximize revenue, poorly designed websites actually cost your company much more than professionally designed websites.

FREE Presentation – Self Promotion for Starving Artists

Attention All Artists Whether your art takes the form of web design, painting, photography, jewelry, sweater-knitting or lego stacking, you deserve to profit from the time invested in mastering your craft. Justin Edwards, lead designer of Vert Studios in Tyler, Texas, will be giving a presentation entitled “Self Promotion for Starving Artists” on Wednesday, October [...]

Reciprocal Twitter Follows – The New Reciprocal Links

I’ve only been on Twitter for a few weeks, and while I am by no means a social media guru, I can already tell that a lot of people on Twitter have absolutely no idea what they’re doing. Some people feel obligated to Retweet everything they see. Some people feel obligated to follow anyone mentioned in an Retweet. And, as this article will discuss, some people get so excited when someone follows them, they reciprocate the follow – no questions asked. What does this all lead to? Nothing. A whole lot of nothing.

How to Write an Effective Company Value Proposition

A company’s value proposition explicitly states the benefits or values it intends to provide its customers. Are value propositions just corporate jargon that have no place in the real world? No: you must be thinking of 99% of mission statements .

So what’s the value of a company value proposition?

Most customers will never read your company value proposition directly. They should, however, see it manifested in everything you do. Therefore, a value proposition does not attempt to pitch to the reader; it serves as a guideline for the company. All products offered by a company must fit within the scope of their value proposition. Products that do not fit within the scope of the value proposition risk overstretching the company brand, potentially leading to a loss of identity and trust amongst consumers.

An effective company value proposition performs the following functions:

The 5 Principles of Web Marketing

SEO. Pay-Per-Click. Social Media Marketing. We’ve all heard those terms at one point or another, and nearly every branded corporation in the US is pursuing at least one of those as a web marketing strategy. Why? Some companies pursue web marketing because they see great value in incorporating it into their business model. The remaining companies adopt web marketing strategies because they see their competitors engaging in it and follow suit out of fear.

Fear not!

How Does PayPal Backup Funding Work?

I have always trusted PayPal when it comes to online transactions. I’ve never had an issue with account security. However, Paypal has managed to greatly irritate me today with semantics that obviously don’t match up to what’s written. The Issue I have two bank accounts. My primary checking account and a school account with a [...]

Blogging: Escaping the Mediocrity

If you want your blog to be successful, you must differentiate. We all have the same tools on our blogs, so it is how we use those tools that determine our success. Since our blog is our product, we can treat ideas that relate to product differentiation to our blog.

Using Relationships to Help Your Blog

If you’re like me, you’ve spent a lot of time making posts and commenting posts, yet you don’t have many (if any) subscribers. The problem isn’t that you’re not posting or commenting enough: You might simply be commenting the wrong blogs.